Why the pinecone?


It's kind of symbolic.

Pine trees are pretty ubiquitous in boreal forests and are native flora throughout Ontario.  

The pinecone is representative of our home, our base, our roots – and it is our inspiration.  

As a symbol, the pinecone is representative of serotiny, an adaptation that occurs in over 500 species.  Rather than being freely distributed at maturation, serotinous plants release seeds as a result of an environmental prompt or trigger.  In some cases, like the jack pine (Pinus banksiana), the most northerly successful of Canadian pines, and the lodgepole pine (Pinus contorta), that trigger is fire. 

Being able to effectively give birth to new life in the most difficult of circumstances is what characterizes this adaptation as “evolving in the presence of fire". And it is this sentiment that drives our work everyday.  

We endeavor to offer programs, products and services that acknowledge the challenges of everyday and reconnect us to our incredible gifts, talents, passions and interests.  

The Pinecone Project sees us face our fears and envision new ideas for tomorrow.

The jack pine and lodgepole pine have traditionally been used throughout North America as a choice lumber for structural and ethno-botanic use including wood frames in canoes, tipis, telephone poles, fence posts, and railroad ties.  Both have medicinal uses and serve as habitat for a variety of wildlife.

What is the Pinecone Project?


Pinecone Project is a group of educators inspired to creatively elevate teaching and learning in all settings and sectors.  


We offer experiences that are tied to purpose, to develop a range of skills, knowledge, and perspectives, driven by creativity, challenge, and hope. 


We believe in the transformative power of education, and we believe that deep learning is attained through self-discovery and connection.


We believe you can change your life and the lives of others by acknowledging that which is already in you, and by taking steps to design the life and service you most want to bring to this world.

Join us

Upcoming Programs


Workshops, events, and other programs that we're pumped to be hosting. 



We are always looking for opportunities for creative collaboration with professionals, artists and interesting people of all backgrounds, interested in serving our community.

 Contact us if you have ideas brewing!